Research by Fishbein and Ajzen has indicated that in order to demonstrate strong links between attitudes and behaviours, an assessment of several behaviours relevent to the attitude being measured is necessary.This type of assessment is referred to as the:
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Research by Fishbein and Ajzen has indicated that in order to demonstrate strong links between attitudes and behaviours, an assessment of several behaviours relevent to the attitude being measured is necessary.This type of assessment is referred to as the: Multiple-act criterion.